(First published on Insightful Accountant on October 1, 2019) How Many Apps Does it Take to Serve a Client? The client experience game is changing. Tech innovation has raised client expectations while lowering client tolerances for bad service and incomplete solutions with functionality blind spots. Real-time communication channels and powerful mobile apps connect clients […]
Why you shouldn’t have to pay for customer service. A company is only as strong as its customer service. When it comes to building long-lasting customer relationships, nothing can replace the game-changing benefits of five-star service. Bad service, on the other hand, can easily cost a brand time, money, and a whole lot of clients. […]
Why email is a bad customer experience. Client communication is changing. Today, clients want a quick and convenient experience that weaves seamlessly into their daily lives. As technology evolves, your customer experience should too. Mobile apps, live chat, and messaging are quickly outpacing email as the preferred (and safer) means of communication. To ensure you […]
The ultimate guide to client retention. Happy customers will stay a lifetime. Keeping them happy is more important than ever, and harder than ever. Today’s tech-savvy customers are more demanding because they have more choice. Clients know exactly what premium service looks like and whether or not they’re getting it. With a competing service just […]
Find the right client acquisition strategy for your firm. What is client acquisition? There are many components to client acquisition. We’ll try to help you make sense of it all. A good place to start is to ask yourself how you bring in new customers. And how much does it cost you to bring in […]
How to prevent phishing. What is phishing? Phishing is a broad term used to describe social engineering techniques that use emails with bogus links to sites you’re likely to trust, and bogus websites filled with malware-triggering links. The goal is to either trick you into providing sensitive personal information like social security number, bank account […]
Secure File Sharing with Clients Secure File Sharing Checklist: The Trinity Explicitly stated or not, your clients trust you to keep them safe when doing business with you. And in the increasingly paperless world of professional services today, that involves protecting them electronically, i.e., minimizing their exposure when communicating or sharing files online. Purchasing […]
How to build a better client experience. What is Client Experience? There’s a famous quote that goes something like this: “Your company’s reputation is not what you say it is. It’s what your customers say it is.” Client experience can be defined as the customer journey. Its quality can be measured by how customers feel […]